June 8-10, 2021 | The St. Anthony | San Antonio

Becoming a More Influential You: The Necessary Skill of Persuasion

June 10, 2021
10:30 am-11:30 am

Becoming a More Influential You: The Necessary Skill of Persuasion

Receive first-hand insights from Jay’s best-selling Harvard Business Review article The Necessary Art of Persuasion and his popular book Winning’ Em Over. You will learn how to apply the four foundational practices of constructive persuasion to a real-life persuasion situation you are facing. Along the way, you will discover that persuasion is a learning process where you lead your colleagues to a problem’s shared solution rather than the delivery of a tightly scripted monologue. Attendees will learn:

  • how to craft arguments that are truly compelling
  • the common mistakes that most of us make when persuading others
  • credibility boosters to become more persuasive
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